Higher Education Marketing Agency and Consulting Firm

We are the student journey makers.

Campbell Learn transforms the student journey with personalized, story-driven strategies to increase enrollments, boost engagement, and reduce melt.

Excited Student
Student at University
Graduated Female Student

We are the student journey makers.

Campbell Learn transforms the student journey with personalized, story-driven strategies to increase enrollments, boost engagement, and reduce melt.

the problems we solve

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Declining Enrollments

Declining

Enrollments

Institutions struggle to increase enrollments, directly impacting their revenue growth and financial stability.

Rising Competition and Costs

Rising Competition
and Costs

Increased competition and advertising expenses make it harder to stand out and hinder ROI.

Lack of Personalized Engagement

Lack of Personalized
Engagement

Without compelling, personalized student journeys, institutions miss opportunities to connect with prospects.

Resource Constraints

Resource

Constraints

Overstretched teams lack the time and focus for strategic, creative marketing efforts.

The Campbell Learn Solution

Joseph Campbell's Hero's Journey Chart

Empowering Higher Ed with Story-Driven Marketing & Fractional CMO Consulting

Campbell Learn empowers higher education with a unique blend of story-driven marketing and fractional CMO consulting. Inspired by Joseph Campbell’s Hero’s Journey, we craft and execute engaging student narratives while providing strategic marketing leadership to optimize each stage of the enrollment journey. This integrated approach enhances engagement, drives enrollment growth, and ensures your institution stands out in a competitive landscape.

 

MORE ABOUT The Hero’s Journey CLICK HERE

How We Boost Enrollments and Improve Marketing ROI

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Fractional CMO 
Services

Fractional CMO 
Services

Acting as a fractional Chief Marketing Officer (CMO), we provide strategic marketing consulting to help institutions develop and refine their overall marketing strategies.

Creative Engine

Creative Engine

Our comprehensive creative engine seamlessly integrates with your team to continuously deliver all the content and marketing assets needed throughout the student journey.

Dynamic Journey Refresh

Dynamic Journey Refresh

Our approach focuses on understanding students on a deeper level to personalize content across the entire journey and optimize marketing strategies every quarter.

Marketing Execution

Marketing Execution

If your institution lacks capacity or an internal team, we can integrate with your operations to provide full-spectrum digital marketing support, ensuring all your needs are met from strategy to execution.

The Cambell Learn Story

Students Engaging and working together

Founded in 2022 by Joseph Lapin, Campbell Learn empowers universities, agencies, and ed-tech organizations to boost enrollments and maximize ROI through agile, story-driven marketing strategies.

DISCOVER YOUR

call to adventure

With over a decade of industry experience, including work with OPMs and leading institutions like American University, Tulane University, and Harvard Kennedy School, Campbell Learn is a higher education marketing agency and consulting firm that has a deep understanding of higher education and how agile strategy and narrative-driven experiences scale enrollments and inspire growth.

MORE ABOUT CAMPBELL LEARN

schedule a free consultation

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Fill in this form and we will contact you promptly to discuss your unique needs and how we can tell your story.

You can also call us at 904-339-5046 .

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